At Morhover, AI has become a key part of how we work, especially when it comes to designing logos, landing pages, and even entire products. Using tools like MidJourney, ChatGPT, and others, we’ve found ways to make our workflow faster, more creative, and more efficient. Here’s How Designers at Morhover Use AI in our design process:
1. AI-Powered Logo Design
When we need to come up with a fresh logo, we turn to MidJourney for inspiration. This AI tool helps us quickly explore different concepts and styles. By inputting some basic ideas, MidJourney generates a range of logo options that we can build on. It’s like having a super-charged brainstorming partner that helps us get from idea to finished logo much faster.
2. Content Creation for Landing Pages
Design isn’t just about visuals; the words matter too. For that, we use ChatGPT. When we’re working on a new landing page, ChatGPT helps us generate the text we need. Whether it’s explaining a product or coming up with a catchy headline, AI helps us test different content ideas without spending hours on writing. Plus, it allows us to quickly match the tone and style that fits each project.
3. Mapping User Flows with FigJam
Creating a smooth user journey is crucial in our designs. For this, we use FigJam to sketch out user flows and diagrams. It’s a collaborative tool that helps us see the big picture of how a user interacts with a product. Thanks to AI-driven insights, we can refine these user journeys faster and make better decisions along the way.
4. Creating Brand Artwork with AI
When it comes to artwork for branding or products, we use MidJourney to generate creative visuals. Whether we need illustrations for a brand or promotional images for a product, this tool gives us a head start by offering a wide range of creative ideas. It speeds up the process and lets us focus more on refining the final design.
5. Finding Design Inspiration
How Designers at Morhover Use AI, AI is amazing, but sometimes, you just need that human touch. For inspiration, we often browse platforms like Dribbble, Pinterest, and UIUXPin. These sites show us the latest design trends, which we can combine with our AI-generated ideas to create something truly unique.
6. How We Approach SaaS Product Design
How Designers at Morhover Use AI When we’re working on SaaS products, we follow a clear process to ensure everything runs smoothly:
- Define goals and vision
- Conduct market research
- Design the logo
- Create the brand identity (colors, typography, etc.)
- Sketch out low-fidelity wireframes
- Develop high-fidelity wireframes
- Complete the final product design
Throughout this process, AI helps us move faster—from generating logos to crafting content—while ensuring every part of the design aligns with our client’s vision.
7. Writing CTAs and Newsletters with AI
How Designers at Morhover Use AI for writing important content like call-to-action buttons (CTAs) and promotional newsletters. ChatGPT helps us come up with different versions of CTAs that we can test to see which one resonates best. It’s great for producing quick, effective copy that saves us time and boosts engagement.
8. AI in Web Development
Even in web development, AI helps us out. For simple, repetitive tasks, How Designers at Morhover Use AI to get things done faster, allowing our team to focus on more complex work. This has helped us reduce development time on client projects, ensuring quicker delivery.
9. Why We Love Using AI
In short, AI has made a huge difference in how we work at Morhover. It helps us be more creative, speeds up our workflow, and allows us to deliver high-quality results to our clients more efficiently. How Designers at Morhover Use AI AI handling the routine tasks, our designers and developers can spend more time focusing on what really matters—creating amazing experiences for our clients.
What About You?
We’d love to hear from you! Are you using AI in your design or development process? What tools do you find helpful? How has AI improved your work?
Share your thoughts in the comments—we’re curious to know how AI is making a difference for you!